The numbers are staggering; 10% of CT Covid cases have ended in death; over 3.8 million people have filed for unemployment nationwide. It’s a little too much to handle.
I started asking myself, what can we do to help? Cinder + salt is a micro business; we don’t have much. But we’re always finding ways to use what we have to make this Earth a better place.
You know what we do have? A temporarily closed store that’s stocked full of inventory. That’s a lot of stagnant cash sitting on shelves and swinging from hangers. Perhaps, I thought, if we could turn these beautiful things back into money, we could donate that money to those in need.
But… everyone is in need. Eek!
As a small business, nestled on Main Street, we get donation requests ALL. THE. TIME. It’s difficult to say no to all the important causes out there, but it’s also impossible to say yes to everything. We've had to focus our efforts on specific causes that align with our company values, and for the next seven months we’ve chosen charities that complement our collections so that we can all give back together.
Introducing our Shop For A Cause Calendar!
(Please note, we are still firming up our partnerships with these organizations and thus beneficiaries are subject to change. We will post our Oct-Nov charities as we firm them up!)
MAY
SHOP OUR FARMERS MARKET COLLECTION FOR CT FOOD BANK.
Covid-19 has heightened food insecurity for many school children and families across our state. Connecticut Food Bank is committed to alleviating hunger in Connecticut by providing food resources, raising awareness of the challenges of hunger, and advocating for people who need help meeting basic needs.
The cinder + salt Farmers Market Collection is designed for the locavore who embraces farm-to-tabling, sustainable living and a connection to Earth's nourishment, with prints that encourage local, healthy eating and a passion for food.
JUNE
SHOP OUR COASTAL COLLECTION FOR SAVE THE SOUND.
Save the Sound protects and improves the land, air, and water of Connecticut and Long Island Sound, using legal and scientific expertise; and bringing people together to achieve results that benefit our environment for current and future generations.
The cinder + salt Coastal Collection is inspired by summer in New England. We’ve paired a classic Americana palette with iconic nautical designs for a fresh fun take on New England prep.
JULY
SHOP OUR SURF COLLECTION FOR MARINE LIFE RESCUE.
Marine Life Rescue works to rescue the ocean and the life that inhabits it through their global team of marine biologists, researchers, and scientists.
The cinder + salt Surf Collection is inspired by beachside living, the warm seas & all the critters that inhabit tropical underwater eco-systems.
AUGUST
SHOP OUR ECO COLLECTION FOR RAINFOREST ACTION NETWORK.
The Rainforest Action Network preserves forests, protects the climate and upholds human rights by challenging corporate power and systemic injustice through frontline partnerships and strategic campaigns.
The cinder + salt Eco Collection features a collection of mantras & philosophies that guide our every move; to live, work & play on Earth in sustainable ways.
SEPTEMBER
SHOP OUR CAMP COLLECTION FOR CT FOREST & PARK ASSOCIATION.
Connecticut Forest & Park Association is dedicated to connecting people to the land in order to protect forests, parks, walking trails, and open spaces in Connecticut for future generations..
The cinder + salt Camp Collection is inspired by cool nights in the wild & dark forests.
As always, we can't thank you enough for supporting this small business. Together we can also make a difference for local non-profits who depend on donations to continue their operations.
New clothes for you, less inventory for us, more money for the cause. Talk about a win-win-win!
Cheers!
-Rachel